FairFX: New Currency Cards

Design of fairfx's new currency cards
FairFX - New Currency Cards
FairFX - New Currency Cards
FairFX - New Currency Cards
FairFX - New Currency Cards
FairFX - New Currency Cards

A redesign and update of FairFXs currency cards, a leading best value travel cash, currency cards and money transfer provider in the UK.

FairFX approached me to redesign their multiple currency cards with their updated new FairFX brand identity. They wanted a unified design across their 3 currency cards as well as a connected design for the corporate cards that collaborated with the new branding as well as continued the feel of their previous black cards.

FairFX - A Updated Brand Identity
FairFX - A Updated Brand Identity

As there were 3 different currencies to work with, I incorporated a way to allow the card owner to easily distinguish the cards with the background currency symbols. Each currency card has a silk lamination with a spot gloss UV varnish for the currency symbols at the right side to make the cards more unique and stand out from each other while maintaining the similar overall design. When the card owner would look at the cards in different angles the background currency symbols become visible and reflect the light around them.

FairFX - A Updated Brand Identity

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